Your Instagram is a Business Card, Not a Diary
Forget the endless selfies and travel pics. For aspiring models, Instagram isn't just a social platform; it's a critical professional tool. This isn't about likes; it's about landing jobs.
Want to shoot at any of these with Dante's Models? Book a session or apply to be represented.
Curate ruthlessly
Every single post must serve a purpose: showcasing your versatility, your best work, or your professional potential. If it doesn't, it goes. No blurry shots, no random food pics.
Think of your grid as a mini-portfolio. Does it tell a cohesive story of who you are as a model?
The 'Agency Essentials' Highlight
Create a highlight reel specifically for 'Digitals' or 'Stats'. Include clean, current digitals (polaroids) and a card with your key measurements (height, bust, waist, hips, shoe size, dress size).
Keep digitals natural light, against a plain wall. No filters, no retouching. It's about honesty.
Professional Shots Dominance
Your grid should be at least 70% professional, high-quality editorial, commercial, or test shots. Show range: beauty, fashion, lifestyle. Demonstrate you can take direction and embody different looks.
Tag the photographers and stylists. It shows professionalism and gives credit where it's due, building connections.
Strategic Storytelling
Use stories to give a glimpse into your professional life: behind-the-scenes at a shoot, on your way to a casting, or a quick snippet from a workout. Keep it job-relevant, no personal drama.
Tag the brand or client if appropriate. It demonstrates you're actively working and engaged.
Engage Smartly
Engage with industry professionals: photographers, stylists, other models, agencies. Leave thoughtful comments, not just emojis. Avoid cold-DMing agencies unless specifically invited to.
If you follow an agency, engage with their posts to show genuine interest and subtly keep your handle visible.
These five locations are the foundation of NYC editorial photography.
Master them and you have a portfolio that sells to any client in the city.