Getting scouted by an NYC modeling agency takes more than a good look. Agencies want to see preparation, reliability and a clear idea of who you are. This guide from Dante's Models covers what they look for and how to get in front of them.
What NYC agencies look for
Looks matter, but agencies sign people they can work with.
Personality and professionalism
- Easy to work with. Models work closely with clients, photographers, stylists and makeup artists. A cooperative attitude gets you re-hired.
- Reliable and punctual. Fashion and commercial work runs on tight schedules and budgets. Show up on time, prepared and ready to work.
- Confident and poised. Confidence without arrogance shows you can handle pressure and represent a brand.
- Coachable. You need to take direction and learn from feedback.
Unique qualities and marketability
- Distinctive features. An unusual gaze, hair color, body type or cultural background can all set you apart. Do not try to fit a mold.
- Versatility. Agencies want models who can move between high fashion, commercial and lifestyle work.
- Personal brand. How you present yourself online and offline should reflect your look and your goals.
Practical steps
Digitals (polaroids)
Before you pay for an expensive photoshoot, take professional "digitals," also called polaroids. These are unretouched, natural photos.
- What to include: Headshots, front-facing, profile (left and right) and ¾ profile. Full body shots, front, back and side. A mix of expressions: smiling, serious, neutral.
- Tips:
- Shoot outdoors in soft, even light, such as an overcast day or in the shade.
- Use a plain white or neutral wall.
- Wear minimal makeup.
- Wear form-fitting basics like jeans and a plain t-shirt or tank top, and black or white swimwear for body shots.
- Wear no accessories.
- Why they matter: Agencies want to see the real you, without heavy makeup or styling. Digitals are your first impression, and you keep updating them.
Networking
- Industry events. Go to fashion shows (even local ones), industry parties and networking events. Be professional and carry a simple comp card with your digitals and contact information.
- Photographer collaborations (TFP/TFCD). Work with emerging photographers to gain experience and build your portfolio. Vet every photographer carefully and put your safety first.
- Other models. They can share advice and opportunities.
Open calls and scoutings
Many NYC modeling agencies hold open calls.
- Research agencies. Find reputable ones that fit your look and goals. Check their websites for open call schedules and requirements.
- Prepare. Bring your digitals and a comp card if you have one. Dress simply so your natural look stands out.
- Be patient. Open calls get crowded. You might not get signed on your first try, or your tenth. Learn from each one.
Social media
- Treat your feed like a portfolio. Post good images and video that show your versatility and personality on Instagram, TikTok or wherever you are active.
- Interact with industry people. Engage with photographers, other professionals and agencies.
- Write real captions. Agencies often look at your whole online presence to judge your marketability and fit.
- Tags. Use relevant hashtags like #NYCModel, #NewYorkModeling and #AspiringModel, and tag locations in the city.
Red flags and scams
- Pay to play. Reputable agencies do not charge upfront fees for representation, portfolio building or expensive classes. They make money when you do.
- Requests for nude or explicit photos. Never send them. Professional agencies only ask for appropriate digitals.
- Offers that seem too good to be true. Be wary of instant fame or very high pay for little effort. Research the sender and the offer.
- Unprofessional behavior. If an agency or scout is pushy or will not answer your questions, walk away.
- Bring a friend. For first meetings or shoots with photographers you do not know, tell someone where you are or bring a friend you trust.
The agency interview
If an agency is interested, you will likely be invited in.
- Research the agency. Know their roster, the campaigns they book and their look.
- Dress simply. Keep it clean and professional. Wear something that shows your physique without being overly revealing. Minimal makeup and neat hair.
- Be ready to talk about yourself. Beyond your measurements, know your goals, what makes you different and why you want to model.
- Ask questions. Ask about their process, how they develop new talent and what they expect from you.
- Be yourself. Agencies want to see if you fit their culture and client base.
Expect rejection
A modeling career in New York rarely happens overnight. You will face rejection. Learn from it, adjust and keep going.
Dante's Models is a New York City photography studio and modeling agency. We shoot digitals and portfolio images and advise on agency representation. Visit dantet9.com to see our services and schedule a consultation.
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Photo by Mason McCall on Pexels